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Retail Buying 9th edition

ISBN:0132179350

ISBN13:9780132179355

Publisher:Prentice Hall

Authors:Jay Diamond, Jay Diamond Professor Emeritus, Gerald Pintel, Gerald Pintel Professor Emeritus

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Retail Buying Description

Retail Buying 9 Edition Retail Buying, Ninth Edition, is known for its clear depiction of retail buying, reflecting what buyers face every day in their pursuit of excellence. Focusing on the changes in today’s market, the book addresses topics such as diverse ethnicities and the nuances of purchasing abroad. Contemporary market considerations are highlighted throughout, including chapters on buying for discount operations, using the Internet for product procurement, and methods of analyzing customer demand. With a host of end-of-chapter materials and visual aids, this book will effectively prepare you for your role as a professional retail buyer.

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